Display Ads and Retargeting for
Financial Services
Stay in front of people who already know you.
Banks, credit unions, and wealth management firms face a unique challenge: strict compliance requirements and a crowded digital market. Every product launch, from checking accounts to mortgage campaigns, needs targeted advertising that reaches the right audience without wasting budget. SEO builds long-term authority. Google Ads captures people actively searching for financial products.
Display Ads and Retargeting for Financial Services businesses
Display ads follow your visitors across the web and bring them back when they're ready to buy. We design the creative, build the audience segments, manage the campaigns on AdRoll, and report on impressions, clicks, and conversions every month. Seasonal creative keeps your brand fresh and relevant year-round.
- Custom display ad design and animated HTML5 banners
- Cross-network retargeting via AdRoll
- Audience segmentation by behavior, recency, and intent
- Conversion tracking and multi-touch attribution
- Seasonal campaign creative (holidays, promotions, events)
- Banner A/B testing and performance optimization
- Monthly reports with impressions, CTR, conversions, and ROI
- Creative refresh cycles so your ads never go stale
Real results from real businesses
Every number comes from live GA4, Google Search Console, and campaign data. We track it weekly and report it monthly.
New Member Rewards campaign: 4 ad groups (Checking, Auto Loan, Mortgage, General), 24 keywords, 4 responsive search ads. Custom retargeting banners across 5 IAB sizes. GA4 conversion tracking wired end-to-end.
1,306 organic search sessions per week. 6,471 unique users. 124 tracked conversions on the contact page. Location pages for Monroeville, Mt. Lebanon, and Murrysville all ranking and pulling local traffic.
Organic search sessions up 30.9% over previous period. Member services billing page pulling 219 sessions/week. Newsletter and annual meeting pages consistently in the top 5 by traffic. Weekly GSC position tracking active.
More ways we help Financial Services businesses grow
Why Financial Services businesses choose us
We run multi-channel campaigns for credit unions and wealth managers. Our AI platform tracks member acquisition funnels, monitors campaign compliance, and coordinates seasonal product launches across search, display, and retargeting simultaneously.
How we work with Financial Services businesses
Free consultation
We look at where your business stands online right now. No pitch, no pressure. Just an honest assessment of what's working and what's not.
Custom strategy
We build a plan specific to your financial services business and your goals. Our AI platform analyzes your competitors, your traffic, and the opportunities in your industry.
Execute and report
We do the work, track the results, and send you clear reports every month. You always know what we did, what changed, and what's next.
Display Ads and Retargeting across cities we serve
Pair Display Ads and Retargeting with Google Ads for Financial Services
Every dollar tracked. Every click accounted for.
See Google Ads for Financial Services →Display Ads and Retargeting pricing
Transparent pricing. No contracts. Cancel anytime.
Display Starter
Retargeting campaigns that keep your brand in front of past visitors.
- AdRoll campaign setup and management
- 2 banner sets (5 IAB sizes each)
- Audience segmentation (recent visitors)
- Monthly impression and click reporting
- Quarterly creative refresh
- Email support
Display Pro
Advanced retargeting with seasonal creative, A/B testing, and deeper analytics.
- Everything in Display Starter
- 4 banner sets with A/B testing
- Behavioral audience segments
- Conversion tracking and attribution
- Monthly creative refresh
- Cross-network reporting
- Biweekly strategy calls
- Priority support
Enterprise
Full display strategy coordinated with Google Ads, SEO, and eCommerce.
- Everything in Display Pro
- Cross-channel attribution (Ads + SEO + display)
- Seasonal campaign coordination
- Custom audience building
- AI-powered creative insights
- Dedicated strategist
Free Instant Website Audit
Our AI platform runs a full SEO, performance, and AEO readiness analysis in seconds. Your personalized report lands in your inbox with scores, issues, and exactly what we would fix first.
- PageSpeed and Core Web Vitals (mobile + desktop)
- Meta tags, headings, and schema markup analysis
- AEO readiness: structured data and AI citation potential
- Image alt text and accessibility audit
- AI-generated "What We'd Fix First" recommendations
* Our own site scores 100/100/100/100 on Lighthouse. We hold ourselves to the same standard.
Ready to grow your financial services business?
Schedule a free call with Lucas. We'll look at your display ads and retargeting situation and talk about what would make the biggest impact.
Schedule a Call