Everything you need to
grow online.
One strategist. Every channel. AI-powered intelligence.
We handle the full digital marketing picture so you can focus on running your business. Every service is backed by our AI intelligence model and led by a real strategist.
Search Engine Optimization
We get your business found on Google with real keyword strategy, technical fixes, and content that earns rankings over time. Our AI model tracks your keyword positions weekly, monitors competitors, and surfaces opportunities that most agencies miss.
- Weekly keyword tracking and position monitoring
- Technical SEO audits and fixes
- Content strategy and blog writing
- Google Search Console and Analytics reporting
- Competitor monitoring and gap analysis
- Yoast SEO optimization on WordPress and Shopify
How we do SEO
Audit your site
We crawl every page, check Core Web Vitals, review your meta tags, and benchmark against competitors. You see the full picture before we write a single recommendation.
Build the strategy
Keyword research, content gaps, technical priorities. We build a roadmap based on what will actually drive traffic, not just what looks good on a report.
Execute weekly
Meta tag updates, content optimization, blog posts, technical fixes. Every change logged in Teamwork with time tracked. You see exactly what we did and when.
Report with data
Monthly reports with rankings, traffic changes, and what's coming next. AI finds the patterns. We explain what they mean for your business.
* standandstretch.ai scores 100/100/100/100 on Lighthouse (Performance, Accessibility, Best Practices, SEO). We build our own site to the same standard we apply to clients.
Answer Engine Optimization
SEO gets you ranked. AEO gets you cited. When customers ask ChatGPT, Perplexity, or Google AI Overviews about your industry, we make sure your business is the answer. Structured data, authority signals, and content formatted for AI extraction.
- Schema.org structured data optimization
- FAQ content architecture for AI extraction
- E-E-A-T authority signal building
- AI citation monitoring (ChatGPT, Perplexity, Google AI)
- Direct-answer content formatting
- Monthly AEO progress reports
How we optimize for AI
Audit AI visibility
We test your business across ChatGPT, Perplexity, Google AI Overviews, and Bing Copilot. We document where you show up and where competitors get cited instead.
Structure content
Schema markup, FAQ sections, clear headings, direct answers. We restructure your content so AI engines can parse and cite it accurately.
Build authority
E-E-A-T signals, review management, author profiles, directory consistency. The signals AI models use to decide if you're credible enough to cite.
Monitor citations
Monthly tracking of when and how AI engines reference your business. See which queries surface you and where competitors are getting cited instead.
* Our AI platform already tracks ChatGPT, Perplexity, Gemini, and Copilot referral traffic in GA4 across our client portfolio. This is not a future capability. It is live.
Google Ads Management
Targeted campaigns that bring in the right customers. We manage your budget, write the ads, build landing pages, and optimize every dollar you spend. Our AI reviews performance data weekly and flags what needs attention.
- Search, display, and remarketing campaigns
- Ad copywriting and A/B testing
- Negative keyword management
- Bid strategy optimization
- Monthly performance reports
- Google Ads Grant management for nonprofits
How we manage Google Ads
Audit existing spend
We review your current campaigns, search terms, negative keywords, and conversion tracking. Most accounts waste 20-40% of budget on irrelevant clicks.
Restructure campaigns
Tight ad groups, specific match types, proper negatives. We build campaigns that match how your customers actually search.
Write better ads
Responsive search ads with real headlines, not AI-generated filler. We test variations and let the data pick the winners.
Optimize weekly
Search term reviews, bid adjustments, new negatives, budget pacing. Our AI flags anomalies so we catch problems before they cost you money.
Google Shopping Management
Google Shopping puts your products, photos, and prices in front of buyers already searching to purchase. We set up Merchant Center, clean your product feed, and run your Shopping and Performance Max campaigns so your best sellers get the budget and your dead weight does not.
- Merchant Center setup and account health monitoring
- Product feed optimization (titles, GTINs, attributes, images)
- Shopping and Performance Max campaign management
- Product-level bidding so budget follows your best sellers
- Feed health monitoring with disapproval fixes
- Revenue tracking and product-level reporting
How we run Google Shopping
Set up Merchant Center
Account creation, website verification, Google Ads linking, and account health monitoring so a disapproval never quietly shuts your products off.
Fix the feed
Titles, GTINs, attributes, images, and pricing rebuilt the way customers search. A clean feed is what gets your products matched to the right searches.
Structure campaigns
Performance Max for reach, standard Shopping for control, with product segmentation by margin and best-seller status so spend follows revenue.
Optimize and report
Weekly feed and search-term review, ongoing bid and budget shifts, and monthly reports showing return on ad spend product by product.
Display Ads
Stay in front of people who already visited your site. Display ads follow them across the web and bring them back when they're ready to buy. We design the creative, manage the campaigns, and track conversions.
- Display ad design and animated banners
- Cross-network retargeting (AdRoll)
- Audience segmentation
- Conversion tracking and attribution
- Seasonal campaign creative
How we run retargeting
Install tracking
Pixel setup on your site, audience segments defined. We track who visits, what they view, and how far they get before leaving.
Design the creative
5 IAB standard banner sizes, animated and static variants. Seasonal refreshes for holidays, promotions, and product launches.
Launch campaigns
Cross-network distribution via AdRoll. Your ads appear on news sites, blogs, and apps your customers already use.
Track conversions
Attribution modeling so you know which ads drove the sale. Monthly reports with spend, impressions, clicks, and actual conversions.
Custom Web Design
WordPress, Shopify, and Astro sites that look great, load fast, and are built to convert. We manage sites on our own Cloudways server and on external platforms. One team handles design, hosting, and updates.
- Custom WordPress design with Elementor Pro
- Shopify and BigCommerce store builds
- Astro static sites (100 PageSpeed)
- Mobile-responsive design
- Speed optimization and Core Web Vitals
- Managed hosting, updates, and security
How we build websites
Discovery
We learn your business, audit your current site, and research your competitors. Then we build a concept you can react to before writing code.
Design + Build
We design in the platform you'll use. WordPress gets Elementor. Shopify gets a custom theme. Astro gets hand-coded speed. You can edit what you need to.
SEO from day one
Every page gets meta tags, schema markup, sitemap, and Google Search Console setup. The site launches ready to rank, not ready to fix.
Launch + Manage
Managed hosting on Cloudways or Shopify. SSL, backups, updates, and security monitoring included. One team handles everything.
* This website (standandstretch.ai) is built on Astro and scores 100/100/100/100 on Google Lighthouse. Same technology, same standards available to every client.
Shopify Web Design and Marketing
We control the store, the inbound traffic, and the strategy. When one person manages your Shopify site, your product SEO, your ad campaigns, and your seasonal promotions, nothing falls through the cracks and every channel works together. AI powers the intelligence. A human runs the show.
- Shopify and Shopify Plus store design and management
- Product SEO and collection optimization
- Seasonal campaign strategy
- Google Ads and retargeting driving qualified traffic
- Order data and revenue tracking
- AI intelligence connecting every channel
How we grow Shopify stores
Store audit
Product titles, descriptions, images, collections, site speed. We find what's costing you sales and fix the highest-impact items first.
Product SEO
Every product gets optimized titles, descriptions, and meta tags. Collections get landing-page treatment. Blog content targets buyer keywords.
Drive traffic
Google Ads for high-intent shoppers, retargeting for cart abandoners, seasonal campaigns for holidays and promotions. All channels coordinated.
Measure revenue
Order data tied back to marketing channels. You see which campaigns drive actual sales, not just clicks. Monthly reports with AOV, conversion rate, and revenue.
Email Marketing Management
Your email list is the one audience you actually own. We turn it into revenue: campaigns designed, written, and sent for you, automated flows that work while you sleep, and the deliverability setup that lands you in the inbox instead of the spam folder. Every campaign is split-tested, and every report ties opens and clicks back to real sales.
- Campaign strategy, copywriting, design, and scheduling in MailChimp
- A/B split testing on every send to lift open rates
- List growth, segmentation, and cleanup of dead addresses
- Automated welcome, nurture, and win-back flows
- Branded templates that match your website
- Inbox deliverability handled: SPF, DKIM, and DMARC, with BIMI to put your logo next to your emails where supported
- Monthly reports tying opens and clicks back to revenue
How we run email marketing
Land in the inbox
We set up SPF, DKIM, and DMARC so providers trust your mail, then work toward your logo showing next to it with BIMI where it is supported. The best campaign is worthless in the spam folder.
Grow and segment
Sign-up forms, cleanup of dead addresses, and segments by behavior and interest so the right message reaches the right people.
Design and send
Branded templates that match your site, written in your voice, A/B tested on every send so we learn what your audience actually opens.
Automate and report
Welcome, nurture, and win-back flows that run on their own, plus monthly reports tying opens and clicks back to actual revenue.
* Deliverability is included on every account. We run the same SPF, DKIM, and DMARC setup on our own domain, so your campaigns reach the inbox and your brand shows up next to every send.
Site audit in seconds.
PageSpeed scores, SEO meta analysis, schema markup check, AEO readiness, and AI-powered recommendations delivered to your inbox.
- PageSpeed and Core Web Vitals (mobile + desktop)
- Meta tags, headings, and schema markup analysis
- AEO readiness: structured data and AI citation potential
- Image alt text and accessibility audit
- AI-generated "What We'd Fix First" recommendations
* Our own site scores 100/100/100/100 on Lighthouse. We hold ourselves to the same standard.
Ready to talk?
Schedule a free call with Lucas. No sales pitch, just an honest look at where your business stands and what would make the biggest impact.
Schedule a Call