What we do for Kinetic Credit Union
Kinetic Credit Union serves members in Columbus, Georgia and marks its 70th anniversary in 2026. We have managed their SEO and Google Ads since 2019, from search content to member campaigns.
Kinetic Credit Union serves members in Columbus, Georgia and is celebrating its 70th anniversary in 2026. They offer checking accounts, auto loans and auto refinancing, mortgages, and a referral program for members who bring in friends and family. We have worked with them since 2019.
What we do
On search, we track Kinetic’s rankings and traffic in Search Console and Google Analytics, write blog articles such as the New Member Rewards post and a guide to buying a home, and prepare question-and-answer content that helps search engines and AI assistants describe Kinetic accurately. Their team publishes the content on their own site.
On Google Ads, we built the New Member Rewards campaign, keep brand searches separate from searches by people shopping for a new account, and prepare seasonal pushes such as auto refinancing using only the terms of Kinetic’s public offer.
Who they reach
People in the Columbus area looking for a new bank or credit union, current members who can refer friends and family, and shoppers comparing auto loans, refinancing and mortgages.
Services
SEO
Keyword strategy, technical optimization, content improvements, and monthly performance tracking.
Google Ads
Campaign management, bid optimization, ad copy testing, and conversion tracking.
What our AI platform found
Kinetic holds an average position of 1.5 on its top keywords and has more than 1,200 non-branded keywords on page one, per Search Console and Google Analytics in June 2026.
From mid-June to mid-September 2026, near me searches moved from about position 45 to 19 and contact searches from about 21 to 10, compared with the same weeks a year earlier.
A home buying article now draws about 15,400 search impressions over those weeks, up from about 1,700 a year earlier.
Extended the New Member Rewards campaign beyond brand searches to reach people shopping for a new checking account or loan.
Six years of compounding results.
Not the brand name. The real search footprint we built, straight from Google Search Console and GA4.
Source: Google Search Console + GA4, June 2026.
Owning the whole region.
Where their organic search reach actually lands. Watch it fill in.
Want results like this for your business?
Schedule a call with Lucas to talk about what we can do for you.