The 4-point Google Ads checkup.
Most local Google Ads accounts are quietly losing money, not because anyone did anything wrong, but because nobody is auditing the four things that decide whether the budget works. We will check yours and tell you exactly what we find.
- Are you showing up? Impression share and where your budget caps you.
- Is Quality Score working for you? Lower costs, better position, same budget.
- Are you measuring real leads? Or page-views dressed up as conversions.
- Is it built to optimize? Bidding and tracking aimed at customers.
No credit card. No sales call. A real review of your account.
Get your free checkup
Four things, one clear picture.
Every checkup looks at the same four levers, the ones that quietly decide whether a local Google Ads budget turns into customers or just clicks.
Show up
Your impression share and how much you lose to budget. If you are not in the auction, nothing else matters.
Quality Score
Google charges you less when your ads are more relevant. We find the keywords dragging your costs up.
Measure real leads
The most common thing we catch: accounts counting page-views as conversions while real inquiries go uncounted.
Configure to optimize
Bidding and tracking pointed at customers, not clicks. The wiring that makes smart bidding actually smart.
A perfect score, and a hidden gap.
On a recent Columbus account, brand searches scored a perfect 10 out of 10 Quality Score, but the account was counting a page-view as a lead and missing real website inquiries entirely. We fixed the tracking so every real lead counts. That is the kind of thing a 30-minute checkup surfaces.
Run Google Ads? Find out what yours is missing.
Free, no obligation, and no sales call unless you want one. We will review your account and send you what we find.
Get my free checkup